Looks like Kazaa is alive and well but re-purposed to do something else. The people behind Kazaa, the peer-to-peer filesharing company once accused of copyright infringement back in the late 90’s and early 2000s, is now selling software that blocks pirated content. But, there’s a twist. The software gives internet service providers a way to make cash in on the process. The money making works by embedding ISPs ads into search results like Google or Bing – which is likely fire up supporters of network neutrality; basically everyone.
Global File Systems LLC, a subsidiary of Brilliant Digital Entertainment Inc. (BDE), has developed software that combines a database of “known bad files” with Web filtering technology at the ISP’s firewall. This allows ISPs change links in search results being passed back to a user’s PC – sending wanna-be pirates to sites where the user can pay for legitimate copies of the content. Incidentally, BDE also happens to be owners of Kazaa.
“A number of trials have shown that, properly priced, it’s possible for the content owners and the ISP partners to take back customers from the pirate operation,” BDE’s Michael Speck, who manages the content management business, told Ars Technica in an interview. He said that the software, called Global File Registry—advertised with the tag line, “What goes up can come down”—offers an opportunity to end “the friction between content owners and ISPs,” and to make content blocking a no-cost or profit-making capability for the ISPs themselves.
Ars Technica tried to get ahold of Google to see how they would react at such software but did not respond to the inquiry at that time.
Check the jump on the excellent Ars article to get a full rundown on the story.
Via »Ars Technica